Causeway Sensors
Before: A university research team had developed novel sensor technology but no clear path to turn it into a product. The engineering was sound, but the physical product — how it would be housed, used, and presented — was undefined.
Decision: We focused on enclosure architecture that protected sensor alignment while making the product approachable for benchtop laboratory use. The key was shifting alignment tolerance from the enclosure to a dedicated mounting plate — a trade-off that reduced cost without compromising performance.
After: A product definition clear enough to support funding conversations and a manufacturable enclosure strategy that did not require precision injection moulding to achieve.